We design account-based marketing programs that align sales and marketing around the right prospects, the right message, and the right timing. From account selection to campaign delivery, we help you create more relevant engagement across every stage of the buying journey.
180+
Target Accounts Engaged
12+
Years in ABM
87%
Average Pipeline Lift
40+
Enterprise Campaigns Launched
Northbridge Account-Based Marketing Ltd was founded to help B2B organisations take a more focused and commercially aligned approach to growth. We work with UK and international companies that need to engage complex buying committees, build stronger relationships with strategic accounts, and support longer sales cycles with clearer account-based activity. Our experience spans sectors such as technology, professional services, financial services, manufacturing, and SaaS, where precision and relevance matter. Over time, we have built a practical approach that combines insight, planning, and execution to help clients focus on the accounts that matter most.
Our work is guided by strategic thinking, transparency, and partnership. We believe effective account-based marketing starts with clear priorities and thoughtful planning, is strengthened by open communication and honest reporting, and delivers the best results when we work closely with our clients as an extension of their team.
Northbridge Account-Based Marketing Ltd begins by learning about the client’s goals, target accounts, and sales priorities. The team aligns on key audiences, messaging direction, and the outcomes the client wants to support.
Next, the team builds a tailored account-based marketing plan based on research and customer insights. This includes defining campaign themes, channel mix, and the content needed to engage specific decision-makers.
Northbridge then launches coordinated outreach across selected channels to reach the right accounts at the right time. The team works closely with the client to keep messaging consistent and campaigns active across the full buying journey.
After launch, performance is monitored to understand what is resonating with target accounts. Northbridge shares insights with the client and refines the approach to improve engagement over time.
Northbridge Account-Based Marketing Ltd helps you concentrate your efforts on the accounts that matter most to your growth goals. This focused approach can improve alignment between sales and marketing while making outreach more relevant.
The team develops tailored ABM strategies designed around your ideal customer profile and buyer journey. This can help create more meaningful engagement with key decision-makers across target accounts.
Northbridge Account-Based Marketing Ltd supports closer collaboration between sales and marketing teams so messaging stays consistent. That shared direction can make it easier to coordinate activity and respond effectively to account needs.
Their ABM services are built to support long-term account relationships rather than one-off interactions. This approach can help you nurture trust, increase engagement, and strengthen opportunities over time.
Head of Strategy
Client Success Manager
Content and Campaign Specialist
The campaign improved engagement from priority accounts and helped the sales team secure more qualified conversations with senior stakeholders. It also gave the client a clearer view of which accounts were most active, allowing them to focus effort where it mattered most.
The client gained better visibility into account activity and improved coordination between teams. Over time, this led to more focused outreach, stronger follow-up on engaged accounts, and a more efficient use of marketing resources.
Account-based marketing can help teams concentrate their efforts on the accounts most likely to matter. It brings sales and marketing into closer alignment around a shared list of target prospects.
Strong ABM programs often depend on sales and marketing working from the same plan. Shared goals and coordinated messaging can make outreach feel more consistent to target accounts.
Personalization helps ABM campaigns speak directly to the priorities of each target account. Even small adjustments in messaging can make outreach feel more thoughtful and useful.
Account-based marketing is a focused approach that targets specific high-value accounts with personalized outreach and content. It can help your business improve alignment between sales and marketing, engage decision-makers more effectively, and concentrate resources on the accounts most likely to convert.
Northbridge Account-Based Marketing Ltd typically starts by understanding your ideal customer profile, target accounts, and growth goals. From there, the team develops tailored campaigns and messaging designed to reach the right people at the right time, while monitoring performance and refining the approach based on results.
Northbridge Account-Based Marketing Ltd helps businesses focus their marketing efforts on high-value target accounts. We work to align sales and marketing strategies so outreach is more relevant, personalized, and focused on the right prospects.
Account-based marketing can help improve the quality of engagement with key decision-makers by tailoring messaging to specific accounts. This approach may strengthen relationships, support more meaningful conversations, and create a more focused path through the sales process.
Account-based marketing is a focused strategy that targets specific high-value accounts with personalized messaging and outreach. It can help your business by improving alignment between sales and marketing, increasing engagement with priority prospects, and making campaigns more relevant to the companies you want to reach.
Northbridge Account-Based Marketing Ltd supports client campaigns by helping identify target accounts, develop tailored messaging, and coordinate outreach across the right channels. The approach is designed to fit each client's goals and market, with an emphasis on creating more targeted and efficient marketing activity.
Account-based marketing is a focused strategy that targets specific high-value accounts with personalized campaigns. It can help your business improve lead quality, strengthen engagement with key decision-makers, and align sales and marketing efforts more effectively.
Northbridge Account-Based Marketing Ltd typically starts by understanding your ideal customer profile, target accounts, and business goals. From there, the team builds tailored outreach and content strategies designed to match each audience segment and support your sales process.
€750
Ideal customer profile and target account list review
Basic account research and segmentation
One campaign strategy session per month
Email outreach messaging framework
Monthly performance summary
€1,500
Everything in Starter ABM Plan
Refined target account selection and prioritization
Multi-channel campaign planning
Personalized content recommendations for key accounts
Lead handoff alignment with sales team
Bi-weekly reporting and optimization insights
€3,000
Everything in Growth ABM Plan
Advanced account segmentation and tiering
Dedicated account strategy support
Custom campaign playbooks for priority accounts
Sales and marketing alignment workshops
Ongoing performance analysis and optimization guidance
Quarterly executive review
This video presents a dynamic slideshow of our company in action, highlighting key services, team collaboration, and real-world project moments. Viewers will get a clear sense of our professional approach, attention to detail, and commitment to delivering quality work for every client.
+44 20 7946 8372
Northbridge Account-Based Marketing Ltd, 27 St John Street, London EC1M 4DN, UK